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Nadine Djuiko: Meet The Cameroonian Woman Behind Maryland’s Million-Dollar Braiding Empire

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First with the News

Nadine Djuiko: Meet The Cameroonian Woman Behind Maryland’s Million-Dollar Braiding Empire

With just $50 and a dream, Nadine Djuiko built a round-the-clock beauty empire where confidence, heritage and sisterhood come together.

August 1, 2025
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Nadine Djuiko: Meet The Cameroonian Woman Behind Maryland’s Million-Dollar Braiding Empire

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By John Ikani

Across generations, African women have built legacies with not just their hands but their will and culture.

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They’ve farmed, traded, taught, nursed and stitched whole communities together with strength and determination that often goes unnoticed. They find a way to push forward even when the odds are stacked against them.

Nadine Djuiko is one of those women. She came to America from Cameroon with only fifty dollars in her pocket. No promises. No shortcuts. Just her skills and a deep love for her culture.

Now she runs one of the most talked-about braiding businesses in Maryland. It’s a million-dollar beauty space called Nadine’s Hair Braiding.

Nadine’s Hair Braiding is open all day and all night. It never closes. People walk in at any time and there’s always someone ready to serve them.

You don’t need an appointment. You just show up and sit down. The work is fast but careful. What used to take eight hours is now done in two because several braiders work on one person and can serve 150 customers at the same time.

Nadine Djuiko: Meet The Cameroonian Woman Behind Maryland’s Million-Dollar Braiding Empire

There’s order in the rhythm, beauty in the efficiency. But more than that, there’s purpose in the way it’s all arranged.

The space has everything including a kids’ corner for mothers, a VIP lounge for privacy, even a catering company on site serving warm Cameroonian meals to give patrons and workers a rich taste of her cultural heritage.

Most of the women who work with Nadine are immigrants too. They had nothing but talent, grit and nowhere to put it until they met Nadine who gave them purpose and turned their work into dignity.

For Nadine, “beauty is not just about looks. It’s about how you feel when you look in the mirror.” She says “when a woman wakes up in the morning and sees her hair looking good, her whole mood changes. Her home feels lighter. Her day feels better.”

Nadine Djuiko: Meet The Cameroonian Woman Behind Maryland’s Million-Dollar Braiding Empire

 

This explains why in her salon, braiding is treated with care and purpose. Each style is done with thought and attention. Some styles are traditional. Others are modern. Every client gets something made just for them, and every woman who leaves walks out taller than she came in.

The women who braid in her salon do more than follow instructions. They share stories. They laugh together. They create a space where people feel they belong. Nadine shaped that environment with intention. She built a team of 400 staff that functions like family.

Remember, it all started with fifty dollars and a dream she refused to let go.

That’s what makes her story worth telling. Not just because she succeeded, but because she succeeded by holding tight to where she came from.

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